19 Aug, Monday
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Underground Music Conference - Belfast

The Underground Music Conference to hit the Limelight Belfast next month

The place for artists and bands to get an edge for free is the Underground Music Conference. The UMC is is hitting the road this April, taking this valuable event and bringing it to Belfast at The Limelight April 10th.

The UMC offers an invaluable opportunity to get the lowdown on what’s happening in the growing underground music scene, as well a chance to network and make useful contacts. Artists, bands and songwriters can all benefit from conference as it continues to move forward as its facilitators and guest speakers meet and speak with bands, listening to what they need and want, then tailor the delivery.

“The underground rock scene has really kicked off,” says Bruce John Dickinson. He should know as former guitarist of Little Angels and The Colour of Noise “It feels like the audience and the bands have reclaimed their own music, and it’s existing outside normal media. It’s social media and it’s bands talking to each other, generating the interest, developing a large community, and with this community comes self-sufficiency. Everywhere I look I see talented bands hitting a wall because they don’t know where to turn for help and advice. Our job is to join the dots and help get new music heard.”

Terri Chapman of Rock People Management agrees: “The Underground Music Conference is exactly what this industry has been missing, finally the emerging acts of this thriving scene are getting some professional high end and free advice! The first Underground Music Conference was extremely successful: I came away from it having signed The Rocket Dolls and they are doing amazing things, already including playing Ramblin Man on the Rising stage this year.”

Claire Lloyd, of Central Press, stresses the importance of smart strategy and tactics in the music business, and making the right contacts. “It may sound like a fortune cookie, but it you fail to plan, you’re planning to fail. Even if you’ve got great material and performance, you’ll get far better exposure and results by smart planning and making the right connections. I’m very much looking forward to giving a help in hand to bands and artists trying to navigate their way in today’s fast-evolving music business.”

Guest speakers include Bruce John Dickinson (Little Angels, Colour Of Noise) Toby Jepson (Little Angels, Wayward Sons) Mark Clayden (Pitchshifter); Rob Town (Stampede Press) Tom Harte (Trucker Diablo) Mark Ashby (Uberrock) also Damian Keyes (DK Music Management)

Topics covered at the Underground Music Conferences include: Self and D.I.Y. Management; how to finance your band and projects (covering crowd funding, grants, and traditional record deals); planning your career within the industry, and going from local to national level; PR, social media and networking. What’s more the UMC helps bands make contacts with labels, managers, PR’s, distributor, merchandisers, etc. – contacts that will make a difference. The Pilots already led to some amazing hook-ups, notably the Rocket Dolls signing to Rock People Management and Saint Apache working with 9 Lives Management.

Get your chance to get up to speed on the brave new world of Underground Music and learn what’s needed to succeed on the new frontiers at the Underground Music Conference. For further details, and to reserve places at these amazing free events, email Claire Lloyd at

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